Track Traffic from Feeds on Feedburner using Google Analytics

Feedburner is one of the most used RSS feed client. I had earlier discussed the complete analysis of feedburner subscription in detail and now you can track the traffic coming to your site by using Google Analytics.

How To Activate Tracking on Feedburner

If you have already created feedburner URL for your blog’s feed then go to the Feedburner dashboard and activate the Google Analytics tracking. To do that, go to “Analyze” tab on feedburner dashboard and check the box “Track clicks as a traffic source in Google Analytics”. Now your blog’s traffic thru feed will appear on Google Analytics dashboard.


Where to check traffic thru feeds on Google Analytics

To track the traffic thru feed, click on the “Traffic Source” tab on left panel of Analytics Dashboard. Under that, click on “Campaigns” link. There you can see the details about traffic coming to your site thru RSS feeds on feedburner.


Traffic Source => Campaign Screen | Google Analytics


You may also check how to integrate Google Adsense and Google Analytics for proper monitoring of Adsense monetization on the blog.

Sanjeev Mishra is a professional blogger and an Internet Marketing Consultant based in India. He has built the Internet Techies to provide you updates in technology and web application area.


  1. izzat aziz

    November 17, 2009 at 1:23 pm

    i know nothing about it.. but i think it already be turn on by default.. :)

  2. George Serradinho

    November 17, 2009 at 2:46 pm

    Wow, I use Feedburner and Google Analytics and I never knew this. I use to log in and then check, but this seems so much easier. I’m going now to update Feedburner, thanks for sharing this.

    BTW, I think it’s only been available after Google took over Feedburner. The more Google buys other apps, the more they can integrate with their exisitng apps.

  3. Tinh

    November 17, 2009 at 4:08 pm

    I got this news 3 days ago and just checked that button and wait :-)

  4. Sanjeev Mishra

    November 17, 2009 at 6:37 pm

    Yes Izzat, Google has turn on this option for every feedburner account by default. But many of use don’t check the “Campaign” section under Analytics and that’s why this post is important. :)

  5. Ramkumar

    November 17, 2009 at 9:35 pm

    Much needed article. I was wondering how to make it , as in my webmaster account it was disabled

  6. Sanjeev Mishra

    November 18, 2009 at 12:23 am

    Hi Ram,
    I am glad that the post helped you. Thanks for the compliments.

  7. tarig

    December 11, 2009 at 9:12 am

    Thank you for the topic. It is useful

  8. Ching Ya

    March 1, 2010 at 2:29 pm

    Hi Sanjeev,
    Thanks for sharing about this tip. While it’s important for us to keep track of the analytics, I have recently found out it somehow interferes our commentluv link love. Looks like it’s a matter of choice here. I just hope there’s a good way to keep both instead of choosing one.

    Social/Blogging Tracker

  9. Mrs Moody

    March 18, 2010 at 12:42 pm

    Useful tips Sanjeev, I didn’t know it until i found i this article thank for this

  10. SEO Training in Delhi

    July 5, 2010 at 4:13 pm

    Hi There,
    Such a nice idea. I always remain in search of such updates. Well done buddy
    Thanks for sharing.

  11. Rali madhusudhana chary

    January 11, 2011 at 3:42 pm

    Thanks for sharing about this tip

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